The Evolution of an Event – Part 2: Event Preparation

Last month’s newsletter emphasized the importance of developing a strategic event plan and establishing a goal for each event, whether it’s new lead generation, advancement or conversion. This month we provide helpful tips on event preparation and offer a checklist and other helpful tools to manage the process.

Next Up: Part 3 of our The Evolution of an Event series – Learn the importance of having a strategic follow up plan.

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